Source: US Department of Energy, US Bureau of Economic Analysis, Thomson Reuters |
The natural evolution of marketing is like this: a thought, a concept, a plan, execution, implementation, and consultation after the fact. The problem that most companies suffer from is they go from thought to execution without any concept or plan. Then they rely on consultants to tell them what they already know. Outside validation is what's important. If two people agree, that's collaboration. If three people agree, it must be a trend. Or is it?
US Oil Consumption and GDP
The price of gas is climbing towards $5/gallon in the US and it's making all of us consumers leery about commuting to work, driving between places for vacation, or consolidating food runs to the grocery store. Here's an interesting graph about oil consumption and GDP.
The chart suggests that the rising price of oil isn't having much of an impact on continued economic expansion, at least according to analyst Theodore Gilliland of Fisher Investments.